롯데월드 주차장 요금 2nd Lotte World underground parking lot ‘reservation system, parking fee’ double high school customers complain < Biz < Main article - Women’s Economic Daily

롯데월드 주차장 요금Consumers who want to enjoy shopping in a pleasant and enjoyable way claim that they have been harmed by the parking policy of the 2nd Lotte World Mall.
When entering the parking lot entrance of Jamsil Lotte World Mall in Seoul, instead of the phrase “Welcome,” a message appears on the mini display board at the check-in counter, “Seoul na xxxx’ vehicles cannot enter the parking lot, so turn around.”
The receptionist at the booth informs us that we cannot enter the parking lot because it is not a reserved vehicle.
No matter how hard the situation is, there is no choice but to turn the car back in front of the word principle.
It is a big sin for not making a reservation in advance, but from the customer’s point of view, the enemy has no choice but to panic.
First of all, this customer can’t help but spoil the mood by going shopping in a good mood, no matter what the reason.
The case above is a case where you can’t enter the parking lot and turn around in front of the door.
Then, how did the customer feel when they parked and parked using the Lotte World Tower app?
The same goes for customers who reserved and entered the parking lot according to Lotte World Mall’s wishes.
When you enter the parking lot of Lotte World Mall, you can see the wide parking lot at a glance. There are so many cars that I doubt if the parking lot is right.
There are only a few vehicles, so the cars are sparsely spaced. Parking is convenient, but I can’t erase the feeling of something cold.
Even visually, the effect of reserved parking was truly amazing. Compared to the nearby public parking lot, it was empty to the point of feeling empty.
The problem was not only that.
At the settlement booth, a customer is arguing with the receptionist.
While holding out the receipt, they are protesting that the settlement method is wrong.
It is common practice for large shopping malls to reduce parking fees correspondingly to customers who shop at shopping malls or to provide them completely free of charge.
However, the 2nd Lotte World Shopping Mall received all parking fees according to parking time even from customers who shopped.
Customers seemed to be very embarrassed by the behavior different from the general practice of department stores or large shopping malls across the country.
One customer complained that the parking fee was too high.
If you shop for 10 minutes or 3 hours, you have to pay 18,000 won for parking. Customers who had shopped for about 200,000 won showed a shocking response, paying 18,000 won for parking.
And that’s not all. After 3 hours, the parking fee goes up to 1,500 won per 10 minutes.
In the public parking lot at Jamsil Station right next to the 2nd Lotte World Shopping Mall, you have to pay just 5,400 won, which is more than 10,000 won more.
Where did the extraordinary parking lot management of the 2nd Lotte World Shopping Mall come from?
The 2nd Lotte World Shopping Mall side is consistent with the excuse that neither the parking lot reservation system nor the expensive parking fee are their will.
The 2nd Lotte World Shopping Mall said it implemented a parking lot reservation system in advance and stopped issuing coupons for free parking to reduce congestion on the surrounding roads.
The Seoul Metropolitan Government and Lotte World Mall say that they implemented this system in consideration of traffic congestion and road congestion.
However, one customer criticizes the city’s architectural policy, saying, “If the city of Seoul was so concerned about traffic congestion, why did it grant permission in the first place?”
One expert pointed out, “If the traffic congestion was not taken into account, the Seoul Metropolitan Government made a gross mistake and should not have granted the permit in the first place.”
Not many people shop without a car in the age of the car. Customers who come as a family unit almost always bring a car. To go shopping by public transportation is an unreasonable idea from the beginning.
Shopping at department stores or large stores is different from going to the market and buying a bunch of radishes or cabbages. Customers who come as a family have the purpose of transporting them in the trunk of a car or in the back seat.
Considering this reality, it can be said that the policies of Seoul City and Lotte are far wrong.
Customers who come to Lotte World Shopping Mall have to pay the double cost of making reservations and paying expensive parking fees.
The city of Seoul must answer how long the parking lot will be left empty. The 2nd Lotte World Mall side also needs to come to a conclusion quickly.
It is unpleasant to see a well-equipped parking lot empty and neglected by customers.
As I repeat, the problem with Lotte World’s parking lot cannot be solved with the stopgap measure that makes it difficult to reserve a parking lot and raises the price so that people don’t bring it.
Currently, the second main building of Lotte World is also unfinished. The real traffic hell can be said from then on.
Thinking of struggling even in the ‘open game’, I’m already worried.
What will they do when the day comes when the second Lotte World opens?

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